Fender

Fender @ The Ryman
Experiential Brand Activation Concept

Fender @ The Ryman was an experiential activation concept designed around Nashville’s live music culture and the legacy of Fender’s influence on performance and sound.

The project combined environmental graphics, spatial branding, dimensional installations, and immersive photo moments to create a branded experience inspired by concert environments and music driven storytelling.

Role

Experiential Design
Environmental Graphics
Spatial Branding
3D Visualization
Presentation Design

Tools

Blender
Adobe Illustrator
Adobe Photoshop
Adobe InDesign